What Do We Mean By SEO Friendly Website?
It is cliché to hear from others that you should have an “SEO friendly website” to rank well in the SERP. But do you know what does this really means?
This is one of those questions that every website owner should ask himself or herself. So, here we have mentioned everything about SEO friendly websites, avoiding technical terms or advanced SEO practices and theories for giving you the basic understandings.
What is a Search Engine Friendly Website?
A website that is easy for the search engines to crawl and understand, with fully accessible and indexable content is called an SEO friendly website. There are a few characteristics of an SEO friendly website that makes it different from other websites:
1. A unique title and description for every page
The most important characteristics of a search engine optimized website have unique titles and descriptions for all pages, including the home page. The title should be between 60-65 characters, and the descriptions should be approx 150 characters, along with having stuffed with relevant keywords. Both of the aspects should rights describe what your website and website page is all about.
2. Well formatted URLs
Permanent links or slugs (the url of a webpage) should be descriptive and should have all letters in lowercase that are separated by dashes.
3. Fast loading web pages
No one wants slow loading pages - neither your audience nor the search engines. So, it is important that you keep in mind that fast-loading websites are SEO friendly and have an advantage in SERP ranking algorithms over the other website that are slower. Along with that, it also helps to generate more user interactions.
4. Unique content
The content present on the website should be unique and should not be found anywhere else on the web. This means you cannot use copied content for an SEO friendly website.
5. Search engine optimized images
Google and other search engines prefer text that is right. But along with that, it is also important to have images that are relevant to the text. Pages with proper images are ranked well in SERP as it makes your content more interesting, and easier to read for the audience. So, make sure that your images are optimized for size with correct filename and ALT text.
The Conclusion
An SEO friendly website is very important to rank well in the result pages. The above-mentioned features and characteristics help various search engines to understand what your website is all about what the audience is searching for. This is very effective for increasing the website traffic along with giving an up thrust to your sales by a huge margin.
So, what are you waiting for? Make your website SEO friendly now!